Monday 21 January 2013

Sony to Wait for Rivals to Announce Next Gen


Sony CEO Kazuo Hirai has said that Sony will let the competition take the lead in announcing the next generation in console gaming.
In an interview with The Times (Via IGN) he said:
“Why go first, when your competitors can look at your specifications and come up with something better?”
This suggests that Sony are willing to allow Microsoft to announce their new console first to judge specifications (and probably pricing details too knowing Sony and their history of product pricing) so that they are not beaten by the competition before they have even released. This is a good strategy for Sony to take however, if they leave it to long such as with the launch of the PS3 they will be put at a major disadvantage for a second generation running.
Running up to the announcement of the consoles there are sure to be many different “leaks” spouting what people believe to be the next console. Expect full details from E3 at the latest but as long as Sony don’t come up with a boomerang controller again I am sure they should be OK.

http://invalidopinions.com/2013/01/21/sony-to-wait-for-rivals-to-announce-next-gen/

No comments:

Post a Comment